Dashboard & directory

UX Research / product design / a/b testing / user observation

Overview

The Brief:

denTEL is a directory that gives the power to the patients. Patients can find dentists within their area that take their insurance and price shop for their treatment all without having to step foot in a dentist office.

Role:

Lead Product Designer

Team:

Deanna Brusca

The problem

Research shows that more patients are price shopping for dental care before choosing a dentist and booking their procedure. On the other hand dentists feel like this takes up a lot of time and both patient and dentist would benefit from transparency.

The Solution

A directory that makes it easy to find and book dentists in their area with pricing upfront, benefitting both the patient and the dentist.


dental directory

Patients can search by name, area, treatment or symptoms. The detailed filter and tagging system allows you to narrow your search and find a better match for you.

Action items:

  • Book an appointment

  • View a dentists profile

  • View patient result photos

  • Request a quote

  • Save a dentist to your favorites

Dentist profile

Here the patient can find more information about this dentist such as their bio, reviews and before and after photos. The side bar form to book an appointment or request a quote follows the user down the page as they scroll for accessibility.

Action items:

  • Book an appointment

  • View pricing packages

  • Check your insurance

  • Request a quote

  • Save this dentist to your favorites

Patient dashboard

Designed to increase conversion rates, we wanted the patient dashboard to be simple and provide easy access to all of denTELs features. From the dashboard patients can:

  • Enter a search that brings them to the directory with results

  • Manage appointments for themselves & their family

  • Track when their next cleaning is due

  • View their saved providers and book an appointment

  • Message providers

  • Access their account & settings info

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United Therapeutics

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Eldorado Gold